A good essay from a psychologist's point of view on the conflict between what is best for people and what people want... as it relates to Linux. It's complete with an analogy to Tom Sawyer and the phrase "dog's bollocks", so what more do you want?
http://blog.anamazingmind.com/2008/02/why-linux-doesnt-spread-curse-of-being.html
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my parents figured out awhile back that if you throw a church potluck and charge $2 you'll get nearly twice the turnout as you would were it free.
maybe Linux just needs to measure its value in dollars like everyone else.
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